By: Jef Smith
Google will be updating their terms of service and eventually own your entire online persona.
Using Their Services
Google is pretty straightforward at first. They ask their consumers to not hack them or to misuse any of their products in any way. This includes using any of their branding and/or logos in anyway without permission or even using their products to do illegal matters. If Google believes that any customer is however misusing their products, they have full right to subvert or rid any of those services and to take legal action.
Many of Google’s services display content that is not owned by them. “This content is the sole responsibility of the entity that makes it available,” meaning for example suspicious browsing history is subject to be reviewed by Google, “but that does not necessarily mean [they] view content, so please don’t assume that [they] do.”
Uh, I didn’t say you did Google.
Google can also subvert and rid any content that they feel violates their policies or the law.
Their Google Account
Google makes it necessary to establish an account to use some of their services like Goolge+. If an employer or educational institution assigns an account, different and/or additional terms may be applied and the administrator of those accounts could have access to them.
Google’s privacy policies explain how by using their services, the user agrees with Google to use their data like personal, device and log information. Google also collects location information, unique application numbers, local storage, cookies and anonymous identifiers.
Google collects this information from ALL OF THEIR SERVICES to “provide, maintain, protect and improve them, to develop new ones, and to protect Google and [their] users.” They also use this information to offer the user tailored content, or content that they seem more relevant to the user.
Google’s Dashboard is a way for the user to review and control their transparency on the Internet, like being able to edit the information that is publicly shown on a users Google profile.
Google mentions that they do not share personal information with companies, organizations and individuals outside of their company—but that’s just personal information—unless the following circumstances apply:
- Users consent—Google requires opt-in consent for sharing any sensitive personal information, not to be confused with personal information.
- With domain administrators
- For external processing
- For legal reasons
Google does however share “aggregated, non-personally identifiable information” with their partners—like publishers, advertisers and connected sites.
Your Content, Their Content
Google also has the right to display gathered information on third party applications that are connected to a users account—like using a users comments, with name and picture, in advertisements and ‘other commercial contexts.’
Software, Warranty and a Users Liability
Google’s software is designed to benefit the user but its supposed to benefit Google even more—and for that sole purpose. Using their services in any manner from these terms is not permitted. The user may not copy, modify, distribute, sell or lease any part of their services or included software.
Google also makes no “specific promises about [their] services,” meaning they cannot identify a services specific function—they provide the services “as is.”
“In all cases, Google, and its suppliers and distributers, will not be liable for any loss or damage that is not reasonably foreseeable”—like lost profits, revenues, data, financial losses or indirect, special, consequential, exemplar, or punitive damages.