The Generation of Social Media

Social Media Image

Today, Social Media is affecting our generation of all ages. With social media now being a part of our lives, more people are getting involved with the internet and creating online identities. Many of the social media websites include Facebook, Twitter, Instagram, Snapchat, YouTube, etc. Many people share their daily lives and share not about everything, just the things that they like.

Major companies use Social Media to do their promotions and giveaways, like for example, Oreo creates posts and once they publish their posts, they can receive data on when people see the post, share the post, and plan what time of day to publish their next post. Also, the goals for major companies like Oreos are to generate more “currency” or in other words, likes and follows for their accounts.

YouTube is a great way to do promotions because of all of the videos that are posted their daily. This is how companies find people with talent. The people with talent will then become a walking billboard, so to say, and will begin starting to earn lots of money.

Social Media is a great source for marketing, promoting, and is a great way to get around and to get noticed.

To watch “Generation Likes”, click here.

To learn more about Marketing in Social Media, click here

^TM.

Is Periscope the New YouTube?

periscope2I’ve been hearing about this new thing on the web called Periscope.  Like most things on the web, I had no idea what it is so I did a little research.  I found this great article on smallbiztrends.com called, “What is Periscope and How do I use it?”  I’ll put a link at the end of the post.

Basically Periscope is a live version of Twitter.  It’s especially popular with Twitter users, and you can sign up through a Twitter account.  A person using the Periscope app can do a LIVE broadcast and share it with their followers.  Their followers can sign in to watch the broadcast and make comments and the person broadcasting can respond to their followers remarks during the live broadcast, truly making it an interactive event.  The broadcast then stays on Periscope for others to watch for 24 hours. After the 24 hour period, the broadcast is removed from the app, but the broadcast is still saved on the user’s mobile device and can then be uploaded, shared, published, etc just like any other video.

Periscope is a great app to show off your skills, especially if you’re a speaker. The app gives users the option to watch broadcasts from people you are following, and see if there are any broadcasts happening in your area.  The app gives you the option to see a global map and see what broadcasts happening globally might be of interest to you.  This article gives step by step instructions on how to sign up for Periscope using a Twitter account,or with out one, how to start a broadcast, and how to follow broadcasts.

So there you go!  You learn something new every day –  Periscope is sure to continue to increase in popularity especially as celebrities get involved.  I don’t think I’ll be going live any time soon though, but you never know!

Here’s a link to the article.  Enjoy!

What is Periscope and How Do I Use It?

 

AL

HoloLens – VR for the future

 

Using VR

Virtual reality headsets have gone from the best fan fiction to incredible non-fiction very quickly.With companies producing the Oculus Rift, the Vive, or Google Cardboard and prices ranging from nothing to life-savings… it’s a hot market and it’s all over the place. Enter HoloLens, virtual reality goggles by Microsoft. Apparently the most immersive experience to be had: complete with sound, kinesthetic interactivity, spacial mapping, and voice control.

The creation of augmented and virtual realities is mostly left to big players. Their hope is that the best headset will quickly become the standard. While their audience remains tentative, this is proving to be a big step in the right direction for Microsoft. The HoloLens is receiving a lot of hype and being touted as the most realistic experience on the market. It comes with apps, a web browser, and specialty VR games. While it’s a bit chunky, it’s sleek and comfortable enough to ease anxious buyers.

Remember way back when Google dropped their Google Glass? The funny glasses that used a mini projector to display content? It was more of a promotional boast than anything, but with players like Microsoft, HTC, and even Facebook joining the game (for real), VR might become a part of our daily lives very soon.

What does this mean for Web 2.0, social media, and tech? You might want to think about Web 3.0 instead. Where content appears to be overlayed on physical objects… or it even interacts with our surroundings. We’ll have new ways to explore the internet at a level of usability unimaginable. Think virtual video calls, games, learning, and more. Someday most people may wear a slim glasses-like version of VR.

If you’re interested in a rundown of the HoloLens, read the original story here.

SS