Growing Pains.

The power of like— what are we talking about? Like as in like, like, not as in like like— I …

How many followers do you have?

In the documentary “Generation-like” there’s so many insightful and beneficial comments and thoughts that can help you have better perspective …

Social Media, Perception is Key

In all honesty I really tried to give PBS’ Generation Like the benefit of the doubt, now this was before …

Social Media is Complicated: Generation Like

While watching, “Generation Like”, I found myself feeling disconnected with the perspective that the documentary was taking on the idea …

The Issue With Likes

Social media is built around likes and shares. They play a central role in the engagement portion of the platforms. …

Generation Like: Before the Internet Ruined Us.

I remember watching Frontline’s feature Generation Like a number of years ago, not too long after it had released in …

Companies Need Social Media to Survive

The documentary from Frontline PBS, Generation Like, talks about social media as a manipulative thing although its company suicide to …

Maybe the Answer is Balance

“All things in moderation,” I heard my grandmother say this many times, – eating a snickers candy bar, enjoying a …

What Cost of Cheap Marketing Labor?

Embracing your consumer is not a new marketing strategy; that’s the success behind most ad campaigns dating back to the …

Obsession Over “Likes” Leads To Modern Marketing

In the PBS FRONTLINE documentary, “Generation Like”, Douglas Rushkoff portrays this idea of social currency. We live in a generation …