What is Web 2.0?

Web 2.0 represents an important shift in the way digital information is created, shared, stored, distributed, and manipulated. It describes a set of next-generation Internet technologies, and make it easier to create online applications that behave dynamically, much like traditional PC-based software. They’re also highly social, encouraging users to manipulate and interact with content in new ways. Web 2.0 tools are less expensive, sometimes even free, as compared to traditional software.

For more information click here

Sound Recorder for Interviews

app-screenshotAn App I use a lot is Sound Recorder for recording interviews. You can use this if you are writing stories for journalism classes. It’s easy to download it to your mobile device or use the one already on your Windows computer. You can take either your mobile device or computer with you when you do interviews to record them, so you don’t have to take notes.
After you record, you can either save the recording to a folder or email it to someone, depending upon what your needs are. You can transcribe the recording as you replay it. You have the ability to pause it as you’re working, so that you can write what you’ve heard and then keep listening to the interview as you transcribe. These abilities make it easy to do interviews, transcribe them, and use the information to write news stories.

Are Boys Underrated?

Why We Should All Be Scared Of Lulu App

An article posted on Forbes, “Why We Should All Be Scared of Lulu App,” by Kelly Clay, targets Lulu and questions the morality of it. She begins the article by telling a personal story about when she first came to hear of the app from a coworker. Clay describes the app as a “crowd sourced little black book for women.” The app allows women to connect via Facebook and rate their male friends. They use witty hash tags such as #Big.Feet. and #NerdyButILikeIt to let other females know the characteristics of men so they can steer clear of the bad ones. Clay points out that some men have great ratings, but most are degrading.

Once Clay had downloaded the app, she was curious about the men she knew, wondering if she needed to warn anyone of an existing profile they might have. You’ll be surprised how many people you know have ratings. Apparently the app originated from two Florida Universities, UF and FSU, back in January of 2013, meaning that the men who had ratings were ones that had a previous history with younger women. These millennial women, whom Clay believes to be the loneliest generation, now have an entire app to use for venting their frustrations from dating.

Clay states, “Lulu is, in its essence, a double standard.” Supposedly it is okay, and even “empowering,” for women to rate men, but if the positions were reversed, it would never be approved in the app store. Now women think it is okay to ruin the reputations of men anonymously online. Clearly, it is time for someone to step in.


Instagram Terms Of Use & Privacy Policy

Instagram Terms Of Use & Privacy Policy

I decided to jump into the instagram world and see really what this company was all about. Its pretty sad actually. You are essentially providing all of this free content for them and they have figured out how to utilize it properly and have become a multi billion dollar corporation. They can pretty much do whatever they want with your information and you just have to sit there and let it happen. That sounds bad…but seriously. Its malicious! (but brilliant!)

Something that immediately jumped out to was this:

  1. You must not use domain names or web URLs in your username without prior written consent from Instagram.

Its interesting to think that they would put this in there. It’s not really like someone can put there domain name as the handle and (poof!) they are being redirected to the persons website anytime someone clicks on there handle. Sure, that was a little weird..but then I found this:

“Although it is Instagram’s intention for the Service to be available as much as possible, there will be occasions when the Service may be interrupted, including, without limitation, for scheduled maintenance or upgrades, for emergency repairs, or due to failure of telecommunications links and/or equipment. Also, Instagram reserves the right to remove any Content from the Service for any reason, without prior notice. Content removed from the Service may continue to be stored by Instagram, including, without limitation, in order to comply with certain legal obligations, but may not be retrievable without a valid court order. Consequently, Instagram encourages you to maintain your own backup of your Content. In other words, Instagram is not a backup service and you agree that you will not rely on the Service for the purposes of Content backup or storage. Instagram will not be liable to you for any modification, suspension, or discontinuation of the Services, or the loss of any Content. You also acknowledge that the Internet may be subject to breaches of security and that the submission of Content or other information may not be secure.”

Pretty much they are saying that they hold the right to do whatever they want, whenever they want, and however they want to do it with your content that you uploaded to their site. They own your content at the moment you push ‘post’. What a joke. They can use this information for so many wrong things. They could be seeing your pictures of you smoking weed to local law enforcement agencies and be solely responsible for most of the vacuous acts that occur in our community.

And then you begin to get to the real meat and bones!


In addition to some of the specific uses of information we describe in this Privacy Policy, we may use information that we receive to: 

  • help you efficiently access your information after you sign in
  • remember information so you will not have to re-enter it during your visit or the next time you visit the Service;
  • provide personalized content and information to you and others, which could include online ads or other forms of marketing
  • provide, improve, test, and monitor the effectiveness of our Service
  • develop and test new products and features
  • monitor metrics such as total number of visitors, traffic, and demographic patterns
  • diagnose or fix technology problems
  • automatically update the Instagram application on your device
  • Instagram or other Users may run contests, special offers or other events or activities (“Events”) on the Service. If you do not want to participate in an Event, do not use the particular Metadata (i.e. hashtag or geotag) associated with that Event. 

This definitely has changed my perception of what I should be posting and what I should not be posting. You’re information can sold and used by whomever instagram chooses. You have no control over that. BE CAREFUL PEOPLE!

-Dillon Green

Instagram; putting criminals behind bars since 2010

19-year-old Depree Johnson is facing 142 counts of being a felon in possession of a weapon/ammo after posting an insta selife -Sun Sentinel

They’re called selfies, and we all do it. Whether you are at the beach with your lover, or eating octopus for the first time, it seems to be a human and criminal urge to brag and boast about what you are doing and where you are….or more shockingly what you have done.

Its called selfie snitching,criminals posting incriminating photos, or posts. This incriminating phenomenon was said to have first happened in New Haven CT. in 2012.  The Week  put together 9 criminals that were brought down thanks to instagram and various other social media apps. My personal favorite was the bank robber girl, who minutes after she robbed the bank got on her webcam at home and flashed the money and confessed to the crime. Or one that hits more lose to home, 2 guys from UT were caught boasting on Facebook that they had set up booby traps on Provo’s favorited hiking trails.

Benjamin Rutkowski, 19, and Kai Christensen, 21, were responsible after the two men chatted about their traps on Facebook.

Police departments all over the world are setting up dummy social media accounts, and joining in on the snitch fest. This article from The Week reported because of Instagram and Facebook, its has caught rapists, thieves, and even suspects plotting murder. Thanks to social media nothing is private, and thanks to screen shots we can even catch the evidence of the crime before its deleted.

Source: The Week


The New Device Offered By Struggling Blackberry Is Hideous Looking — I Must Have One!

Arguably the first to arrive on the scene with early versions of what we now call smartphones, Blackberry was the only game in town. But along came apple, and shortly after that, Android. Rather than keep up, Blackberry relied on laurels and enterprise platform that, still, boast the best security out there. It wasn’t enough and the company floundered for the past decade just trying to play catch up. It seems they might have finally emerged out of their rut with the Passport smartphone.

The device is one big hunk of phone. Nothing terribly streamlined about it, however, it’s combination of touch screen and a physical qwerty keyboard that, get this, is also a touch feature, bundled with strong enterprise platform makes this look like the phone to own. Especially for business. But let’s not kid ourselves, the true reason to own this device is not for the functionality and features, it’s so you can piss off both the Apple and Android weenies.


2.0 Scores 76% Increase

In a brief Technorati marketing study, Andre Bourque writes about how the Cloud can improve business-to-business marketing conversions in the article, B2B Inbound Marketing Study: Cloud company sees 76% increase in conversions.

As a self-acclaimed “social marketing fella,” Bourque’s article offers a rich overview that largely features interactive, multimedia communications over text, which I think reflects our 2.0 environment in general. I also believe the very idea of “social marketing” is a bi-product of 2.0.

Since a 76% increase is likely to capture any business-minded person’s attention, let the summary continue.

Bourque tells a tale of a Cloud security provider, FortyCloud’s online marketing scheme that generated inbound traffic by writing detailed security related content.


However, FortyCloud was not converting (when a potential customer “signs on the dotted line,” buys something or responds favorably to an ad) enough anonymous site visitors into “leads” using a blend of premium and standard content, requiring contact information input.


A 2.0 kind of company, FortyCloud, sought to increase conversion and engagement with those anonymous site visitors. Hoping to enhance their ROI (Return on Investment) FortyCloud chose BrightInfo, a 2.0 content recommendation and engagement engine to capture the errant stragglers, and it worked.

BrightInfo’s targeting algorithm (i.e., a filter used to reach consumers based on their traits and behaviors) “helped FortyCloud automatically recommend and serve up the most relevant available content to anonymous visitors.”

In the final outcome, Web 2.0 experience and ingenuity decreased FortyCloud’s bounce rate while content consumption increased.

Bourque advises that, typical B2B landing pages experience up-to 90% bounce rate, while converting only 1-4% of visitors. But with BrightInfo, customers achieve 6% higher click-through-rate on their landing pages and boost leads.

Important to note here is that an online company engaged users by giving them more 2.0 control, freedom and choices to make their own decisions relevant to why they were there in the first place.

Thanks for the heads-up, Andre!