The Generation of Social Media

Social Media Image

Today, Social Media is affecting our generation of all ages. With social media now being a part of our lives, more people are getting involved with the internet and creating online identities. Many of the social media websites include Facebook, Twitter, Instagram, Snapchat, YouTube, etc. Many people share their daily lives and share not about everything, just the things that they like.

Major companies use Social Media to do their promotions and giveaways, like for example, Oreo creates posts and once they publish their posts, they can receive data on when people see the post, share the post, and plan what time of day to publish their next post. Also, the goals for major companies like Oreos are to generate more “currency” or in other words, likes and follows for their accounts.

YouTube is a great way to do promotions because of all of the videos that are posted their daily. This is how companies find people with talent. The people with talent will then become a walking billboard, so to say, and will begin starting to earn lots of money.

Social Media is a great source for marketing, promoting, and is a great way to get around and to get noticed.

To watch “Generation Likes”, click here.

To learn more about Marketing in Social Media, click here

^TM.

Is Periscope the New YouTube?

periscope2I’ve been hearing about this new thing on the web called Periscope.  Like most things on the web, I had no idea what it is so I did a little research.  I found this great article on smallbiztrends.com called, “What is Periscope and How do I use it?”  I’ll put a link at the end of the post.

Basically Periscope is a live version of Twitter.  It’s especially popular with Twitter users, and you can sign up through a Twitter account.  A person using the Periscope app can do a LIVE broadcast and share it with their followers.  Their followers can sign in to watch the broadcast and make comments and the person broadcasting can respond to their followers remarks during the live broadcast, truly making it an interactive event.  The broadcast then stays on Periscope for others to watch for 24 hours. After the 24 hour period, the broadcast is removed from the app, but the broadcast is still saved on the user’s mobile device and can then be uploaded, shared, published, etc just like any other video.

Periscope is a great app to show off your skills, especially if you’re a speaker. The app gives users the option to watch broadcasts from people you are following, and see if there are any broadcasts happening in your area.  The app gives you the option to see a global map and see what broadcasts happening globally might be of interest to you.  This article gives step by step instructions on how to sign up for Periscope using a Twitter account,or with out one, how to start a broadcast, and how to follow broadcasts.

So there you go!  You learn something new every day –  Periscope is sure to continue to increase in popularity especially as celebrities get involved.  I don’t think I’ll be going live any time soon though, but you never know!

Here’s a link to the article.  Enjoy!

What is Periscope and How Do I Use It?

 

AL

HoloLens – VR for the future

 

Using VR

Virtual reality headsets have gone from the best fan fiction to incredible non-fiction very quickly.With companies producing the Oculus Rift, the Vive, or Google Cardboard and prices ranging from nothing to life-savings… it’s a hot market and it’s all over the place. Enter HoloLens, virtual reality goggles by Microsoft. Apparently the most immersive experience to be had: complete with sound, kinesthetic interactivity, spacial mapping, and voice control.

The creation of augmented and virtual realities is mostly left to big players. Their hope is that the best headset will quickly become the standard. While their audience remains tentative, this is proving to be a big step in the right direction for Microsoft. The HoloLens is receiving a lot of hype and being touted as the most realistic experience on the market. It comes with apps, a web browser, and specialty VR games. While it’s a bit chunky, it’s sleek and comfortable enough to ease anxious buyers.

Remember way back when Google dropped their Google Glass? The funny glasses that used a mini projector to display content? It was more of a promotional boast than anything, but with players like Microsoft, HTC, and even Facebook joining the game (for real), VR might become a part of our daily lives very soon.

What does this mean for Web 2.0, social media, and tech? You might want to think about Web 3.0 instead. Where content appears to be overlayed on physical objects… or it even interacts with our surroundings. We’ll have new ways to explore the internet at a level of usability unimaginable. Think virtual video calls, games, learning, and more. Someday most people may wear a slim glasses-like version of VR.

If you’re interested in a rundown of the HoloLens, read the original story here.

SS

ESPN App VS. Yahoo! Sports App

In the world of sports, avid sport fans are always looking for the right app that’s going to give them what they want, when they want it.  Whether that be scores, stories, or live play…they all want it.  However their biggest problem is finding the App that will give them what they desire.

Often times, when you look at an avid sports fan’s phone, you will find several different sports apps.  Meaning they have gone down the journey of finding the app that they love the most.  The two most common: ESPN and Yahoo! Sports.

In an article published by sporttechie.com, hey provide a short review on the new ESPN as well as the Yahoo! Sports app.  They also for some reason talk about some insignificant app called theScore.  Compared to the other two, it’s like a kitten taking on a full grown Lion.  There’s no fair comparison that would even make theScore look even somewhat good.  So I’m not quite sure why they included that in their article.

However, the rest of their article was really good.  The main bulk of the article talks about the new features of the ESPN app.  Viewing the rest of the site though, I get a sense that the site is somewhat favorable to ESPN, so the article may be a little biased, but still provides accurate information.

It also goes into detail about the Yahoo! Sports app and briefly describes its best features and how it compares to the ESPN app.  Overall though, the article concludes that the ESPN app is by far the best app for an sport fan.

For me, I use both the Yahoo! Sports and ESPN app.  I like how I can get the scores that I want fast on the Yahoo! app and get the stories I want.  And on the ESPN app I like how I can get instant video as well as scores.  So there is a balance between the two that I not only enjoy, but use everyday.  Overall, I love both.  And will continue to use both.  I have ended my journey on finding the best sports apps, and now I’m enjoying the experience.

Comparing the New Version of the ESPN App to Yahoo and theScore

^SF

Behind the Scenes of Facebook 

Whenever a site tells us to read the terms and policies of a website, without fail 99.9% of people will click the box that says you read it, and move on. No one wants to take the time to read all of that. But what’s really there?  What does it really say?  For Facebook it’s really long, but to the point. They really do cover any loop hole someone could possibly find.

First off, what does Facebook even do with your information?  In their data policy it tells us that they use it for basically anything. Based off of what we allow them to do (in our personal settings) Facebook can basically do whatever they want. They can use your info and pictures to even make money, without you making even a penny. But they just don’t use your information to help themselves, they do use it to help you. Most of the information you put on Facebook is “filed.”  They use this information to give you suggestions. For example, suggestions of places to eat, people to friend, or even places to go. They use the information you put on Facebook, to basically predict your future and give you suggestions of what to do. But what happens if this information gets hacked? From what I found….nothing.

Facebook makes it clear that they are a public website. And a free one as well. Because of this they stress that they do everything they can to keep your information safe and protected, but from what I understand, if it is hacked there is nothing they can do. They state that Facebook will not be held responsible for anything stolen or “damaged” and that they can not be held accountable. However, they do state in a different section that by agreeing to the terms and policies you agree to never hack another persons account, and If you do your account may be terminated.  But other than that, Facebook declares that it can not be held responsible for loss of information, because the site is a public site.

Reading the policy agreement really was an interesting read. Who knew there was so much that Facebook can do with your information!  The question is….what are all the other sites doing with your information as well?  How much is really safe?  It’s probably time to actually take the time and find out.

^SF

Mike & Mike Podcast

Every once in a while, I will listen to Mike & Mike from ESPN so I can stay in the loop of all sports nation wide. This morning, they were all talking about Peyton Manning as he announced his retirement in the NFL. These guys do an amazing job with their podcasts.

Click Here to listen to their podcast!

^TM